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user-inactivated  ·  2142 days ago  ·  link  ·    ·  parent  ·  post: "Because of your social network, we would like to formally extend a Business Class upgrade"

    Is it net evil? Does it need regulation? Is it salvageable?

Unequivocally yes. But the only way out is up.

    I did get an unrequested upgrade on a short haul flight to Hong Kong once.

I figure they don't upgrade everyone that asks because otherwise they'd be putting everyone in business when they have space and that would defeat the purpose. But it's nice when it happens.